A Whole New Mind helps us understand that the way to survive in the future, in terms of business and other aspects where there is great competition, is to use the potentials of the right brain. He sites that our creative brain, yes the right brain, is of great value specially these days where most of the left brain work or the logical thinking jobs can be outsourced to Third world countries. Engineering works, calculations, and other logic based jobs are cheaper when done in developing countries. Manufacturing is also cost efficient when done in China and other parts of Asia because of cheap labor and materials. The cr
ucial point is to be able to understand that Right Brain jobs like design, creating effective marketing campaigns, communicating emotions, and empathizing are the things that make us unique and valuable. Many things that us humans do as our livelihood will be mechanized and computerized with the rapid development of the information age, thus getting more people to be jobless. It is good to note that more than taking up Masters in Business Administration (MBA), people are starting to look at having a Masters in Fine Arts (MFA). As Pink would say, MFA is the new MBA. This book will let you discover how to value your creative side, and use it to be relevant and competitive in the future.Read More about A Whole New Mind...
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